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HS 300 – So Good They Can’t Ignore You with Cal Newport

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Jason Hartman talks with Cal Newport, Professor of Computer Science at Georgetown University. The two discuss how our smartphone and social media addictions have caused us to fall into a life that’s allowed corporations to subject us to non-stop ads and shape our consumer habits. Cal explains how his books, Deep Work and So Good They Can’t Ignore You, can help you regain your life.

Key Takeaways:

[2:00] Cal explains the foundation for his two popular books.

[3:51] Modern digital handheld devices offer a true test of a person’s ability to focus.

[6:21] Measuring the impact of your digital behavior to make a bigger impact.

[10:48] How to break the addiction of digital devices.

[16:19] Developing a Deep Work habit.

[21:59] The distinction between productivity and true productivity.

[23:20] Apps and strategies for people who need to maintain connections but also want to focus.

[26:06] The title So Good They Can’t Ignore You was inspired by Steve Martin.

[30:40] Social Media doesn’t add much profit to your business unless your business is social media.

Websites:

Cal Newport

Deep Work by Cal Newport

So Good They Can’t Ignore You by Cal Newport

“Look Up” Video on YouTube

Freedom App

Episode: 300

Guest: Cal Newport

iTunes: Stream Episode

Download: MP3